Sunday, 15 April 2012

Why Google Adsense Ads Work on Websites

Google Ads convert much better for publishers than regular static banners because Adsense is contextual and also less likely to developer banner blindness:When people use search engines to reach your site, they’re looking for something.



Google Ads convert much better for publishers than regular static banners because Adsense is contextual and also less likely to developer banner blindness:
When people use search engines to reach your site, they’re looking for something. Chances are, your site probably doesn’t have what they are looking for, but with context-sensitive ads like Google’s Adsense, they’ll likely see ads for things related to their search terms.
New visitors to a site love to click on anything that brings them closer to their goal, and often times that’s an ad. This, in essence, is the entire business model of per-click advertising.
Random people searching for information are much more likely to click on those related text ads if the ads help them find what they are looking for.fortuitous

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